EG2: Oasis - Wonderwall

ACT: Oasis
TRACK: Wonderwall
YEAR: 1995 
DIRECTOR: Nigel Dick
GENRE: Britpop
AUDIENCE: 15-30, M+F

VIDEO:


LYRICS 

the lead singer

RELATIONSHIP BETWEEN VISUALS + LYRICS

shot of whole band

There isn't a direct connection between the lyrics and the visuals. There are mainly shots of the band and the lead singer Liam Gallagher looking down into the camera, and this could create a connection with the audience as some of the songs main lyrics are "maybe, you're gonna be the one that saves me"

a record with the band name is shown
at the beginning

GENRE CHARACTERISTICS
The genre of this song is britpop, and this music video contains some genre stereotypes. Typically britpop songs were mainly about the music so there was usually no narrative, only the band playing instruments and singing. 

INTERTEXTUALITY
The song's title was appropriated from Wonderwall, a 1968 film. The film is about a man who becomes obsessed with a girl. The meaning of wonderwall is that person that you are constantly thinking of, someone who your are completely fascinated with, and the songs lyrics 'you're my wonderwall' enforce this idea.

performance footage

PERFORMANCE STYLE

kaleidoscope effect

layering

Because this music video has no real narrative, it is mainly built up of performance footage and lip-syncing. However, there are effects which have been used to make the shots of the band and the lead singer less boring, such as a kaleidoscope effect and layering. 

There is also use of duplicating single shots throughout the whole video, particularly in the chorus.

LOOKING/MODE OF ADDRESS:

the lead singer looking through
a mirror

Most of the shots are of the lead singer looking directly into the camera and lip-syncing. However, there is one shot where he is looking through a mirror into the camera

My Track Choice

Madonna - Vogue

Mini-Vid Task Explained

The final outcome will be a partial music video of at least 30 seconds in length, maximum 60 seconds.

The aims are:

• To advance your understanding of the factors behind track selection
• To provide practise at pitching
• To provide a sense of scale: a music video production is more demanding than a film opening
• To priovide opportunities for editing experimentation and creative expression
• To deepen your familiarity with FCProX tools
• Generating significant evidence on several A2 coursework assessment criteria

EG1: Avicii vs Nicky Romero - I Could Be The One

Avicii vs Nicky Romero - I Could Be The One

ACT: Avicii

TRACK: I Could Be The One

YEAR: 2013

DIRECTOR: Unknown

GENRE: Progressive House

MAIN AUDIENCE: M/F 15-24

LYRICS

VIDEO:

The woman talking to a therapist
saying she feels trapped in her life

RELATIONSHIP BETWEEN VISUALS + LYRICS:

The main lyrics in the chorus are 'i could be the one to set you free' and the video follows the narrative of a woman who feels trapped in her current lifestyle, and realises she has to break free.

GENRE CHARACTERISTICS: 

The genre of this music video is house. In the video it shows the woman on an island going out and clubbing, which usually has a strong link with house music.

PERFORMANCE, NARRATIVE + CONCEPT:

The woman waking up to a beach

The video follows a woman who works in an office. She clearly hates her job and her work colleagues. Next, she is seen waking up in a different room,and when she opens the doors in her room, it reveals a balcony with a view of a beautiful beach. She finds a "To-Do List" in the room, with the only 'job' being to "not give a f**k". Then there are several shots of her enjoying herself, walking down a beach, and dancing in a club with a man and going on a yacht. She then wakes up in her own apartment, and all is revealed to be a dream. She sees a therapist, who does nothing but prescribes her "more pills". Back in her office, she sits at her desk listening to her colleagues' boring conversations. Finally, she loses it and begins to wreck the office. Bursting out the office door, the final scene shows her on her phone, booking a one-way ticket to Barbados. As she runs across the road to her car, she is hit by a delivery van. It is unknown if she died or survived.

PERFORMANCE STYLE:

There is no performance footage of instruments and there is no lip-syncing throughout the whole video. This is usually typical of house music.

there are several shots of her
brushing her teeth, increasing in speed 

PACE:

At the beginning of the video, as the woman gets more and more fed up with her life, the shots get more and more fast paced as there is a build up to the chorus.  

LOCATIONS + MISE-EN-SCENE:

the office setting

the island location

The main location of the video is the office. The colours are all muted and grey, and compared to the island, the office setting is very boring. The island is very vibrant and bright, and it is always sunny in comparison to the office setting where it is gloomy and rainy.

shot of the beach

the island scenery

NOTABLE SHOTS/FRAMING:

There are some shots of the scenery at the island, and many shots of the beach and the picturesque location. 

Mini-Vid Pitch

Here is my minivid pitch for Madonna - Vogue

This is the accompanying video:

The A2 brief

The Brief:
                A promotion package for the release of an album, to include a music promo video, together with two of the following options:

1. A cover for its release as part of a digipak (CD/DVD package)
2. a magazine advertisement for the digipak(CD/DVD package)